any, many years ago, when Dave Bell was just 14 and disappointed by a rather pedestrian salted nut roll, the teen wrote a complaint letter to Minnesota's Pearson's Candy Company. The company offered an apology, but nothing more. Six decades later, Bell sent a follow-up email complaint, requesting candy in exchange for his disappointment. This time, Pearson's delivered, responding with several different candy bars, including a five-pound salted nut roll. "We decided to send [Bell] a little bit of free product to make good on what we did 61 years ago," Pearson's CEO said.
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