Members of the media elite are securing domain names, Gmail addresses, and Twitter handles for their newborn children, and even tweeting in their kids' names. "It's important to have your dot-com for your entire life. It's part of your brand," said ABC News correspondent Darren Rovell. "I would argue that in some sense you become a brand the second you're born."
THE WEEK'S AUDIOPHILE PODCASTS: LISTEN SMARTER
- Syrian women know how to defeat ISIS
- Will Kobani be ISIS's Waterloo?
- The U.S. Marines are developing laser weapons. Here's why.
- How to be the most productive person in your office — and still get home by 5:30 p.m.
- The one thing the New Atheists get right about religion
- 43 TV shows to watch in 2014
- 3 horrific inaccuracies in Homeland's depiction of Islamabad
- Why the Supreme Court is allowing Texas to hold an unconstitutional election
- 10 things you need to know today: October 21, 2014
- Gamergate has backfired spectacularly on its nincompoop perpetrators
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