6 most ridiculous "Alice in Wonderland" tie-in products
Versace heels? Swarovski knick-knacks? Disney has licensed a slew of "Alice" paraphernalia — many at decidedly un-childlike prices
Versace's "Alice in Wonderland" themed platforms
Versace's "Alice in Wonderland" themed platforms
Versace stock photo

If Disney's outrageous merchandising plans for Tim Burton's adaptation of Alice in Wonderland succeed, it could shatter accepted notions about appropriate movie "tie-in" products. Disney invested $1 billion to create partnerships with luxury designers for Wonderland-inspired goods in a move some observers say conclusively exposes Disney's shamelessness. The movie, says Misty Harris in The Calgary Herald, is "being positioned as the grown-up's answer" to Disney's Princesses. Here are some of the pricier products from the Alice "Lifestyle Program":

1. Alice shoes by Versace, $1195
Designer Donatella Versace, known for her whimsical, sometimes psychedelic styles, has contributed an accessory line that features these "Wonderland" platform shoes.

2. Alice evening gowns by Sue Wong, $328-$630
Designer Sue Wong created a line of elaborate dresses, including  the "White Rabbit-Inspired" Colorblock dress ($328), the "Flower Wonderland Inspired" gown ($588), and the Victorian Long Lace Gown ($630).

3. Alice handbag by Furla, $475
Even Furla, the Italian leathermaker more typically known for its classic designs, wasn't immune to Disney's appeal. Furla has released a handbag embossed with images from the fairytale and topped with a metal rabbit handclasp ($475), as well as a "Dali-esque" umbrella (price unavailable).

4. Alice charm bracelet by Stella McCartney, $395
Stella McCartney, the British designer better known for cutting-edge haute couture, dabbled in Disney-themed merchandise with an Alice charm bracelet ($395) and necklace ($425).
5. Alice "Couture" costume jewelry by Tom Binns, $175
British jeweler Tom Binns created both a highbrow Alice collection, with pieces topping out at around $1000, and a more "affordable" line of "Disney Couture" costume pieces for saner consumers, including a string-of-plastic-hearts Red Queen necklace ($175).
6. Alice crystal-encrusted "Tea Party White Donut" by Swarovski, $115
Swarovski, the world's most famous crystal maker, has rolled out four Alice-themed pendants, including the "Tea Party Tea Pot" ($150) and the distinctly un-Carrollesque "Tea Party White Donut" ($115).



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