Though food critics found it "slimy," "unhealthy" and "undignified," Americans love the Double Down, digesting millions of the notoriously breadless chicken sandwiches in the five weeks since its launch. Calling it an "unprecedented" success, KFC has decided to extend the "limited release" item into the summer. The Double Down certainly isn't helping the nation's obesity problem, but it is finding a place in their (increasingly imperiled) hearts. A look at the numbers behind this "meaty monstrosity":
Number of KFC Double Downs sold in the U.S. since its nationwide launch, on April 12
Number of McDonalds Big Macs sold in the U.S. during the same period (based on annual sales figures of 550 million a year)
Average number of Double Downs sold at each of the 5,200 KFC outlets in America
Calories in a Double Down
Grams of fat in a Double Down
The winning total of Double Downs consumed in one 30-minute sitting, during a "Double Down eating contest"
5" X 4"
Estimated size of the Double Down, according to the accuracy-minded bloggers at Eater.com: "[There is] no information on its exact size, but the sandwich is not big."
Number of "double folded napkins" one unimpressed tester used to soak up the excess oil of his Double Down
Distance, in yards, that a group of nutritionists want KFC to keep Double Down advertisements away from schools. (KFC has not responded to the Dietitians with the Physicians Committee for Responsible Medicine's request.)
Percentage that sales fell at American KFC outlets in the first three months of 2010 — before the Double Down went on sale
Approximate revenue generated from sales of Double Downs at $5 each
THE WEEK'S AUDIOPHILE PODCASTS: LISTEN SMARTER
- How a degree from Duke University dashed my dreams of buying a home
- Half the world's population lives in these 6 countries
- This is why you can't trust the NSA. Ever.
- Innocent before proven guilty? The bizarre bipartisan rush to clear Rick Perry
- What Keeping Up with the Kardashians can teach America about interracial marriage
- Why you should stop believing in evolution
- ISIS and the echoes of the West's religious terror
- Today in history: Lincoln reveals the real goal of the Civil War
- It's time for the police to rethink 'shoot-to-kill'
- The single best way to help your kid succeed at school
Subscribe to the Week