he Sweet 16 round of the NCAA Division I basketball championships starts Thursday, and office workers and bookies nationwide are heavily invested in the outcome of the next round of games. But they aren't the only ones with a big stake in March Madness. Here's a look at college basketball's biggest event (and perhaps the most lucrative of any sport), by the numbers:
Price for TV and internet rights to the men's tournament over 14 years
Year when that new broadcast deal, between CBS and Turner Broadcasting, ends
TV ad revenue CBS earned from last year's men's tournament
Amount that championship game host Houston is expected to garner in direct spending
Amount of federal tax revenue lost in 2006 due to Division I colleges' tax-exempt status
What a men's Division I team earns for each tournament win
Basketball revenue earned last season by perennial tournament favorite (and reigning national champ) Duke
Estimated amount of March Madness wagers placed in Las Vegas
Estimated amount of March Madness wagers placed in U.S. office pools
Estimated cost of lost worker productivity during the tournament
Number of brackets submitted to ESPN.com's Tournament Challenge
Number that correctly picked all Sweet 16 men's teams
Number that correctly picked all Sweet 16 women's teams
President Obama's ranking in the ESPN men's bracket challenge (99.9th percentile)
Obama's ranking in the ESPN women's bracket challenge (81st percentile)
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