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The decline of BlackBerry: By the numbers
Threatened by iPhone and Android, BlackBerry maker Research in Motion lays off 2,000 workers. What happened to the once-dominant "CrackBerry"?
 
Research in Motion co-CEO Mike Lazaridis received a 12 percent raise last year, but now the maker of BlackBerry smartphones is slashing thousands of jobs and fighting for its life against Apple.
Research in Motion co-CEO Mike Lazaridis received a 12 percent raise last year, but now the maker of BlackBerry smartphones is slashing thousands of jobs and fighting for its life against Apple.
Justin Sullivan/Getty Images

Research in Motion (RIM), the Canadian maker of BlackBerry smartphones, surprised the markets on Monday by laying off about 2,000 workers. The record cuts, RIM's first in a decade, are in response to the huge and growing consumer rush to Apple's iPhone, as well as smartphones running Google's Android. RIM is banking on a new generation of BlackBerry mobile devices with a new operating system, rolling out sometime next year, to rescue the brand. In the meantime, a by-the-numbers look at BlackBerry's struggles:

10.5
Percentage of its workforce that RIM is laying off

17,000
Number of workers left at RIM, after the 2,000 layoffs

2
Number of chief executives still running RIM, alongside 2 newly elevated chief operating officers

12
Percentage raise each CEO received last year, to $5.1 million in stock and base pay

55
Percentage drop in RIM's share price over the past year

13
BlackBerry's current share of the smartphone market, in percent

20
BlackBerry's market share a year ago, in percent

3
BlackBerry's ranking in the smartphone market, after Apple's iOS and Google's Android

5
BlackBerry's ranking in the broader cellphone market

13.2 million 
Number of BlackBerrys sold in the quarter ending May 28

20.3 million 
Number of iPhones sold in the last quarter

500,000
Number of BlackBerry PlayBook tablets RIM shipped last quarter

9.25 million
Number of Apple iPad 2 tablets sold last quarter

46
The iPad's tablet market share, in percent, in the finance sector, a former RIM stronghold

Sources: CNETGlobe & MailNew York TimesRIMWired

 

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