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Google agrees to buy travel guide Frommer's
 

Adding to its growing travel and tourism portfolio, Google announced Monday that it plans to buy venerable travel guide Frommer's from publisher John Wiley & Sons, for an undisclosed sum. Google bought restaurant guide Zagat in 2011, and the addition of Frommer's will help the web giant "provide a review for every relevant place in the world," says spokeswoman Katelin Todhunter-Gerberg. Analysts say the move is part of Google's plan to take on lucrative travel sites like Yelp and TripAdvisor, or to even start booking hotels directly as Expedia does. The company hasn't decided if it will continue publishing print editions of Frommer's 350 travel guides or make the publication online-only.

 

 

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