n 2011, Google ran a sting operation to try and prove that Bing was hijacking its search results. Microsoft didn't exactly refute the claim, and by many accounts, appeared to be caught with its hand in the cookie jar.
That no longer appears to be the case, at least if you Bing (it's a verb now, right?) this exact phrase: "The Xbox One is" (the word "the" is important).
And what happens when you enter "The Xbox one is" into Google?
It's unclear why the search results auto-complete differently. Though as Megan Garber at The Atlantic points out, it may have something to do with "brand bias" — Microsoft fans are more likely to use Microsoft products.
That said, Microsoft has spent the last few days trying to undo the damage done from its nightmare console launch. Late yesterday, the Xbox team caved to pressure and reversed its policy to allow gamers to play without a 24-hour internet connection, and to also allow for compatibility with used games. (It's why you probably saw the phrase "Xbox 180" on Twitter yesterday.)
To be completely fair, though, this is what happens when you Bing the phrase "Xbox one is", sans "the":
Perhaps Bing and Google users aren't so different after all.
THE WEEK'S AUDIOPHILE PODCASTS: LISTEN SMARTER
- Why I'm a pro-life liberal
- If a nuclear bomb exploded in downtown Washington, what should you do?
- 31 TV shows to watch in 2014
- He said he was leaving. She ignored him.
- Can these 4 couples really afford their dream houses?
- How Ukraine can fend off the Russians, in 7 simple steps
- What would a U.S.-Russia war look like?
- How to make homemade marshmallow Peeps
- How to be more satisfied with your life, according to science
- 10 things you need to know today: April 16, 2014
Subscribe to the Week