- Cheers April 28
Are you a "spontaneous, adventurous" individual in need of an alcoholic beverage that will deliver maximum "excitement and likability" for your night out on the town? Then look no further, because Heineken has your answer with Desperados, a tequila-flavored, barrel-aged lager the company says combines the refreshment of a beer with the "high-energy and nightlife image usually associated with spirits."
With Americans shying away from beer over the past two decades in favor of other alcoholic drinks, companies have tried to keep pace by introducing potent, sugary brews that straddle the line between beer and spirits. Think Four Loko or Budweiser's Lime-a-Rita. Desperados, which has been sold abroad for years and is entering American markets in the Southeast this week, is Heineken's 5.9 percent ABV offering in that same vein.
So how does Desperados taste? Terrible, say the reviewers at Beer Advocate, who give it a 58 out of 100 and describe it as "very hard to drink" and "cheap lager + lemonade."
"I used to find these highly drinkable," writes one reviewer, "but then I grew facial hair."- -
THE WEEK'S AUDIOPHILE PODCASTS: LISTEN SMARTER
- Here's the schedule very successful people follow every day
- Why you should really take a nap this afternoon, according to science
- 7 grammar rules you really should pay attention to
- The big, gaping hole in the liberal policy arsenal
- The militarization of America’s police
- What would a U.S.-Russia war look like?
- How to flirt, according to science
- Why you shouldn't eat dog. Not even once.
- 7 things the world's happiest people do every day
- Are there too many good shows on television?
Subscribe to the Week