The Bottom Line
A group of 13 University of Wisconsin-Madison business school alumni donated $85 million to keep the school from changing its name for 20 years.
Agroup of 13 University of Wisconsin-Madison business school alumni donated $85 million to keep the school from changing its name for 20 years. The donors said that the school’s name, the Wisconsin School of Business, is an asset that will be worth $225 million in 20 years. John Fernandes of the Association to Advance Collegiate Schools of Business said this is a first for B-schools. But “there are probably 50 schools today not named that are thinking, ‘Do you think we can round up 10 to 15 donors to give us up to $50 million?’” he added. (BusinessWeek.com)
THE WEEK'S AUDIOPHILE PODCASTS: LISTEN SMARTER
MOST POPULAR ON THE WEEK
- 43 TV shows to watch in 2014
- It's official: The religious right is calling it quits
- Obama just kneecapped Jeb Bush and Chris Christie's 2016 prospects
- How to be the most productive person in your office — and still get home by 5:30 p.m.
- The dangerously childish morality of liberal ObamaCare supporters
- How science is accelerating our search for alien life
- The Hunger Games: Mockingjay — Part 1: 10 major differences between the book and the movie
- Behind the newest attempt to get the Supreme Court to strike down affirmative action
- Why insects are the future of food
- How to be charismatic, according to science
Subscribe to the Week