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Bing’s baby steps onto Google’s turf, Ripley’s shrunken-head shortage
Good day for rebranding, Bad day for belief
 

GOOD DAY FOR: Rebranding, as new data from comScore shows Microsoft’s newly rechristened Bing search engine making inroads against Google. Bing nabbed 12.1 percent of U.S. search traffic June 8-12, up from 11.3 percent the week before and 9.1 percent the week before that, when it was called Live Search. In May, Google got 65 percent of U.S. searches, Yahoo! got 20.1 percent, and Microsoft got 8 percent. (Reuters)

BAD DAY FOR: Belief, after an ambitious international expansion binge has left Ripley’s Believe It or Not! short of A-list oddities and curios to stock its museums with. For example, each museum has to display a shrunken head, which nobody is making anymore (as far as we know) but avid private collectors still covet. (The Wall Street Journal)

 

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