Model holiday party behavior
Silicon Valley’s homogeneity has long had a “trivial side effect: boring holiday parties,” said Sarah Frier in Bloomberg Businessweek. But this year’s fetes have seen “a surprising influx of attractive women, and a few pretty men” mingling with the mostly male engineers. Why? “They’re being paid to.” Local modeling agencies say tech companies have approached them in “record numbers” this holiday season and are “quietly paying $50 to $200 an hour” per model to chat up party attendees. A typical shindig last week featured 25 female and five male models paid to hang out with “pretty much all men” working for a large gaming company in San Francisco. The tech firms make the models sign nondisclosure agreements “and give them names of employees to pretend they’re friends with.” Requests for cleavage and short-shorts are rejected, said Olya Ishchukova, CEO of Models in Tech.