President Trump's social media habits are forcing companies to come up with contingency plans. That's why when Trump went after Toyota Motor Co. on Twitter last month for planning to "build a new plant in Baja, Mexico," executives at the car manufacturer already had an inkling the tweet might be coming — and an idea of what they'd say in response, The Wall Street Journal reported:
Just days before the Trump tweet, Mr. Vazin had held a call with Toyota North America Chief Executive James Lentz and executive vice president Simon Nagata, to prepare for a possible tweet from Mr. Trump. "We figured our day was coming," Mr. Vazin said, noting the president had targeted companies with investments in Mexico.Once the tweet was sent, Mr. Vazin called Messrs. Lentz and Nagata to discuss the statement he would craft, as the company's stock began to inch downward. The auto maker posted its response on Twitter less than two hours later. [The Wall Street Journal]
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
Create an account with the same email registered to your subscription to unlock access.
-
'Make legal immigration a more plausible option'Instant Opinion Opinion, comment and editorials of the day
-
LA-to-Las Vegas high-speed rail line breaks groundSpeed Read The railway will be ready as soon as 2028
-
Israel's military intelligence chief resignsSpeed Read Maj. Gen. Aharon Haliva is the first leader to quit for failing to prevent the Hamas attack in October
-
Empty-nest boomers aren't selling their big homesSpeed Read Most Americans 60 and older do not intend to move, according to a recent survey
-
Brazil accuses Musk of 'disinformation campaign'Speed Read A Brazilian Supreme Court judge has opened an inquiry into Elon Musk and X
-
Disney board fends off Peltz infiltration bidSpeed Read Disney CEO Bob Iger has defeated activist investor Nelson Peltz in a contentious proxy battle
-
Disney and DeSantis reach detenteSpeed Read The Florida governor and Disney settle a yearslong litigation over control of the tourism district
-
Visa and Mastercard agree to lower swipe feesSpeed Read The companies will cap the fees they charge businesses when customers use their credit cards
-
Reddit IPO values social media site at $6.4 billionSpeed Read The company makes its public debut on the New York Stock Exchange
-
Housing costs: the root of US economic malaise?speed read Many voters are troubled by the housing affordability crisis
-
Feds cap credit card late fees at $8speed read The Consumer Financial Protection Bureau finalized a rule to save households an estimated $10 billion a year
