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  • 2014 Watch    July 15 
Mississippi Sen. Thad Cochran likely to win reelection — and now running strong with black voters after GOP runoff
Justin Sullivan/Getty Images
Justin Sullivan/Getty Images

After his narrow victory in last month's very divisive Republican primary runoff, Mississippi Sen. Thad Cochran is on track to win his re-election this November. However, the actual shape of the electorate now looks very odd, to say the least, as Mississippi is a state where party politics are often drawn sharply along racial lines.

In the new survey from Democratic-aligned firm Public Policy Polling, Cochran leads for the general election with 40 percent of the vote, followed by former Democratic Rep. Travis Childers with 24 percent, and Reform Party candidate Shawn O'Hara with 5 percent — leaving an immense 31 percent of voters saying they are undecided. The poll was conducted from July 10-13, and has a margin of error of plus or minus 4.4 percent.

Quite notably, the poll even shows Cochran with a one-point edge among African-American voters, who typically vote Democratic: Cochran has 37 percent support, and Childers has 36 percent. Among white voters, Cochran has 42 percent, and Childers has 17 percent. Among all voters, Cochran's approval rating is 47 percent, with disapproval at 37 percent; among white voters he is underwater at 40 percent to 46 percent, while black voters now approve of the Republican incumbent by a whopping margin of 59 percent to 20 percent.

Cochran won his GOP runoff with 51 percent of the vote due to an unorthodox strategy of reaching out to the state's African-American community and encouraging them to cross over into the Republican primary in order to defeat his Tea Party-backed challenger Chris McDaniel. Since then, McDaniel has been attempting to contest the outcome, alleging that voter fraud was involved. Among all voters, though, this poll shows 58 percent of respondents saying that Cochran was the rightful winner, compared to 29 percent who are still holding out for McDaniel.

- - Eric Kleefeld
 
 
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