Feature

Reaping an Insta-backlash

When Instagram unveiled a new terms-of-service agreement this week, the reaction was nasty and swift.

When Instagram unveiled a new terms-of-service agreement this week, the reaction was nasty and swift. Thousands of users of the popular photo-sharing app took to Twitter, said Jessica Guynn in the Los Angeles Times, where they vowed to delete their Instagram accounts in outbursts of 140 characters or less. “Dear @Instagram, why did you think we’d just be OK with your new terms? They are NOT COOL. Signed, The Entire Internet,” read one tweet. At issue was new language implying that Instagram, now part of Facebook, would begin selling its users’ photos for advertising purposes without their consent. Instagram responded in a blog post. “It is not our intention to sell your photos,” it said. “We are working on updated language in the terms to make sure this is clear.” The Twitterverse awaited the new wording.

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