money wars
October 21, 2020

Michael Bloomberg isn't just outspending President Trump in Florida. He's dragging the president into a "money pit," a former a former Florida Democratic Party spokesman tells Politico.

After his brief and pricey failed presidential run, the former New York City mayor threw his support and his billions behind Democratic nominee Joe Biden. Bloomberg has specifically focused on the critical swing state of Florida, pledging to spend at least $100 million there, mostly on TV ads, to boost Biden's candidacy. Both Republicans and Democrats aren't quite sure why Bloomberg is spending so much on TV versus social media and voter outreach. But Max Steele, a former Florida Democratic Party spokesman, tells Politico the point is rather to "keep [Trump] mired down" because "Florida is a money pit."

Steve Schale, who leads the pro-Biden Unite the Country super PAC, agreed. Because of Bloomberg and other PACs' overhwleming spending, "Trump has now been committed to the equivalent of land war in Asia by having to spend so much of his money in Florida," Schale told Politico. In turn, Trump hasn't had the money he needs to compete in the north and midwest, namely Michigan, Pennsylvania, and Wisconsin. And with Florida covered by Bloomberg, other Democratic PACs have been able to head for the northern battlegrounds where Trump is falling behind.

The idea that Trump is hemorrhaging money to keep up with Biden is boosted by the fact that his campaign reported having just $63 million in the bank at the end of September, even after raising $1.5 billion since the 2016 election. Read more at Politico. Kathryn Krawczyk

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