not great
November 23, 2020

Another awards show, another new ratings low.

The 2020 American Music Awards on Sunday drew an average of 3.8 million viewers and a 0.9 rating among adults 18-49, both of which were new lows for the ceremony, Variety reports. The AMAs experienced a 50 percent rating decline, as well as a 43 percent viewership decline. Last year's AMAs, Variety notes, only fell four percent in the ratings, and viewership ticked up that year by about 200,000.

But awards shows have been fairly consistently declining in the ratings recently. The 2020 Emmys in September again drew its smallest audience of all time with about 6.1 million viewers, while this year's Billboard Music Awards, Academy of Country Music Awards, and Country Music Association Awards also all hit ratings lows.

Sunday's American Music Awards, which took place in Los Angeles with a limited audience amid the pandemic, featured performances from artists including Justin Bieber and Billie Eilish, and the show's top prize of Artist of the Year went to Taylor Swift. But despite Swift's record-extending win, it seems not a huge amount of TV viewers showed up at this party. Brendan Morrow

August 5, 2016

A new Wall Street Journal/NBC News poll released Thursday shows Hillary Clinton's lead over Donald Trump widening after the Republican nominee's tumultuous week, which saw him attack a Gold Star family and refuse to endorse key Republicans facing primary races, like House Speaker Paul Ryan. Clinton's national lead over Trump swelled to nine points in the poll, with her earning 47 percent to his 38 percent in a head-to-head match-up.

More ominous for Trump, however, was Clinton's domination across the map: She led across all four major regions of the country, including a notable 3 percent lead in the South. CNBC's John Harwood has the breakdown:

The poll follows several from earlier in the week, which found Clinton building leads in key battleground states and even historically Republican states. Kimberly Alters

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