Can Starbucks make it in India?

The unquenchably ambitious coffee chain opens its first store in the world's second-most populous nation, but faces some cultural challenges

Starbucks' flagship store in Mumbai
(Image credit: Starbucks)

On Friday, Starbucks opened its first outlet in India, a cavernous, two-story building in a swank Mumbai neighborhood. The store is part of the chain's broader push to expand its presence in emerging markets — seen as the most promising areas for growth, given Starbucks' super-saturation in the States and Europe's entrenched cafe culture. But breaking into new countries requires a little more finesse than simply showing up, as Home Depot recently learned in China. Here, a guide to Starbucks' foray into India:

How does India's Starbucks differ from the company's other stores?

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