Will Wall Street ever sour on Amazon?

The e-retail giant continues to blow off the whole making-a-profit thing

(Image credit: Shutter Stock)

On Thursday, Amazon posted a loss of $7 million, or 2 cents a share, for the second quarter, off a giant $15.73 billion in revenue — a 22 percent increase from the same quarter last year.

This is nothing new. Amazon is used to posting razor-thin profits or losses each quarter, while plowing enormous amounts of revenue into building and evolving the company, mixing risky investments with more dependable ones. And Wall Street loves it, seeing in it a strategy to dominate industries so thoroughly that the competition withers and dies (see: Borders, Best Buy).

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Carmel Lobello is the business editor at TheWeek.com. Previously, she was an editor at DeathandTaxesMag.com.