"Marvel Studios hit a mother lode," said Brooks Barnes in The New York Times. Deadpool & Wolverine, the studio's only 2024 release, pulled in $211 million from U.S. theaters across its debut weekend, marking the biggest opening of the year, the best since 2021, and the richest ever for an R-rated film. The superhero movie provided a much-needed win for Disney-owned Marvel, which had seen its 15-year winning streak end when two of its 2023 releases flopped. The studio's comeback strategy was to unite two fan-favorite characters for the first time, and the result feels like "a love letter to Marvel fans."
Most of the movie's jokes, tellingly, are aimed at Marvel diehards now in or nearing middle age, said Katie Walsh in the Los Angeles Times. The script is a continuous stream of quips, references, celebrity gossip, jabs at other film studios, and ironic needle drops designed to get laughs out of Gen Xers and older Millennials. "Plot? Nonsensical. Characters? Thin. Motivation? Eh." But Ryan Reynolds' Deadpool, an irritating motormouthed assassin, cracks jokes "with the cadence of a semiautomatic weapon," and the film packs in dozens of cameos by extraneous comic-book characters that Disney acquired, along with Deadpool and Wolverine, when it bought 20th Century Fox in 2019. The payoff has been box office numbers "previously thought impossible for an R-rated film," said Lindsey Bahr in the Associated Press. The 78 percent of ticket buyers who were over 25 upended conventional wisdom that the sweet spot for mass success is a PG-13 rating.
"Ultimately, what's most important to the film — and likely to much of its audience — is the opportunity to see Hugh Jackman wielding his adamantium claws," said Daniel Chin in The Ringer. The 55-year-old Australian has been playing Wolverine for 24 years, and his gruff mutant makes a good foil to Deadpool. "Watching him will always be entertaining." Not coincidentally, Marvel recently revealed that Robert Downey Jr., who launched the studio's winning streak with his star turn in 2008's Iron Man, has been cast to play Doctor Doom, a major Marvel villain, in 2026's Avengers: Doomsday. The studio's new formula for success apparently relies on the return of beloved actors. While aging fans will no doubt be delighted, "there may be a limit to the track in front of the nostalgia train." |