The GOP’s sobering self-diagnosis

The Republican Party re-ignited a fierce internal debate over how to change its political trajectory.

What happened

The Republican Party this week re-ignited a fierce internal debate over how to change its political trajectory, as party leaders released a damning self-diagnosis of how it lost last year’s presidential election. The 100-page “Growth and Opportunity Project,” prepared by the Republican National Committee, outlined the party’s image problems in stark terms, reporting that many voters see the GOP as a “scary” and “narrow-minded” party of “stuffy old men.” The report said the party needed to build bridges to minority, female, and young voters, and to adopt a shortened primary season, with fewer debates. RNC chairman Reince Priebus pledged $10 million for an “aggressive marketing campaign” aimed at Hispanics and other minorities. “The Republican Party needs to stop talking to itself,” he said. “Devastatingly, we have lost the ability to be persuasive with or welcoming to those who do not agree with us on every issue.”

Subscribe to The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

SUBSCRIBE & SAVE
https://cdn.mos.cms.futurecdn.net/flexiimages/jacafc5zvs1692883516.jpg

Sign up for The Week's Free Newsletters

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Sign up
To continue reading this article...
Continue reading this article and get limited website access each month.
Get unlimited website access, exclusive newsletters plus much more.
Cancel or pause at any time.
Already a subscriber to The Week?
Not sure which email you used for your subscription? Contact us