10 things you need to know today: July 28, 2012

The London games kick off, Amazon's CEO backs gay marriage, and more in our roundup of the stories that are making news and driving opinion

The Red Arrows Royal Air Force Acrobatics team helped to kick of the Opening Ceremonies of this years 2012 Lond Olympic Games.
(Image credit: Cameron Spencer/Getty Images)

1. OLYMPIC GAMES KICK OFF IN LONDON

Britain on Friday opened the London Olympics with a lavish, three-hour spectacle orchestrated by Oscar-winning director Danny Boyle. Drawing on a diverse array of cultural touchstones — from Shakespeare and Mary Poppins, to James Bond and the Beatles — the show was a frenetic survey of British history that included a provocative rendering of the Industrial Revolution, which ushered in Britain's domination of the globe in the colonial era. In comments before the ceremony, Boyle explained that he didn't want to whitewash his country's past. Queen Elizabeth II formally declared the opening of the games, which will last until August 12. [Associated Press]

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