Will boycotting BP do any good?

Angry consumers are flocking to websites that urge a boycott of BP gas stations but, as some commentators point out, the gesture might backfire

America is seething over the oil spill in the Gulf of Mexico, with most of the rage directed at oil giant BP. A "Boycott BP" page on Facebook, one of many similar web pages, now has more fans than President Obama. But some commentators are questioning whether a consumer boycott of BP gas stations might not prove futile — or even backfire. Does this sort of protest accomplish anything? (Watch a local report about Americans boycotting BP)

Boycotting is arguably effective: A boycott "hits the company and its stockholders where it really hurts," says Chris Churchill in the Albany, N.Y., Times-Union. If enough people take their business elsewhere, maybe BP will get the message and "act more responsibly and carefully in the future." At least it will help consumers feel like they’re "doing something to make their helplessness and anger known."

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