Slangwatch: Prehab
Charlie Sheen has checked in to "preventative" rehabilitation — is prehab the new first step in celebrity scandal?
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
You are now subscribed
Your newsletter sign-up was successful
Charlie Sheen put his hit TV show, Two and a Half Men, on hold for a stint in rehab — not because he's addicted to anything, his publicist says, but as a "preventative measure" after his violent Christmas Day fight with wife Brooke Mueller (also in rehab). A Gawker commenter dubbed Sheen's bold move "prehab" — and a new post-celebrity-scandal image-restoration phenomenon was born. What is prehab, and what are its advantages over actual rehab?
Gawker sees four advantages to preventative rehab:
1. Prehab lets celebrities enjoy the usual post-rehab sympathy and PR boost, without actually having to hit "rock bottom" first.
The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
2. If they are actually an addict, they get to go straight to the "5-star resort" without passing "denial."
3. If a star needs a break, prehab's "price-to-luxury-to-privacy ratio" is hard to beat, since the staff is, by law, sworn to secrecy.
4. And celebrities with mental health problems can seek help while avoiding the "looney bin stigma."
Boston Herald columnist Lauren Beckham Falcone approves — both of the "prehab" concept, and Sheen's "crazy-like-a-fox" trailblazing. "Call it the 13th step," she says. "Call it being responsible. I call it the best publicity gimmick since Lindsay, Paris, and Britney’s 'accidental' up-skirt shots....You know Tiger is so having an 'I coulda had a V8!' moment right now." The editors at The Frisky are more skeptical, but they embrace the idea anyways, nominating the next 10 celebrities they'd like to send to prehab... "you know, just to be safe."
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
-
Democrats seek calm and counterprogramming ahead of SOTUIN THE SPOTLIGHT How does the party out of power plan to mark the president’s first State of the Union speech of his second term? It’s still figuring that out.
-
Climate change is creating more dangerous avalanchesThe Explainer Several major ones have recently occurred
-
What’s TrumpRx and who is it for?The Explainer The new drug-pricing site is designed to help uninsured Americans