Is Hef killing Playboy?

Is Playboy-in-chief Hugh Hefner sacrificing his business empire for busty blondes and bling?

Is Hef killying Playboy?
(Image credit: (Kenneth Johansson/Corbis))

According to a lawsuit filed by Playboy Enterprises shareholders, Hugh Hefner, 83, cares more about his decadent lifestyle (think, celebrity-studded pajama parties and group frolics in the Grotto) than he does about the company's well-being. Hefner owns 70 percent of Playboy Class A stock — the only kind that carries voting rights — and has repeatedly dismissed takeover offers even as company stock has tanked. The plaintiffs point out that Playboy owns Hefner's iconic mansion, which means he'd have to find a new playground were he to sell. Is a defiantly hedonistic Hef running his media empire into the ground?

Hef is isn't the only problem: Playboy's shareholders really are getting screwed, but tough times in the media business are probably a factor, too, says TMZ. Playboy sold for $36 a share in 1999, but now goes for around $3.15 a share — that's half the price of a copy of Playboy, which "sells for $5.99...because of the articles."

Subscribe to The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

SUBSCRIBE & SAVE
https://cdn.mos.cms.futurecdn.net/flexiimages/jacafc5zvs1692883516.jpg

Sign up for The Week's Free Newsletters

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Sign up
To continue reading this article...
Continue reading this article and get limited website access each month.
Get unlimited website access, exclusive newsletters plus much more.
Cancel or pause at any time.
Already a subscriber to The Week?
Not sure which email you used for your subscription? Contact us