Get dirty. After purchasing a “stiff, raw-denim” pair of jeans, wear them as long as you can. The “longer you can go without laundering them,” the more comfortable they’ll be. If you prefer stretch jeans, wash once a week to maintain that “original snug fit.”
Stay true to your blues. To protect the color, always turn jeans inside out when washing. Use a “regular liquid detergent” and never set the water temperature “higher than warm.”
Give them some air. Putting jeans in a dryer will “eventually reduce the elasticity in the fabric,” so be sure to air-dry “raw denim” and any pair worn loose. To shrink stretched denim back to size, set the dryer to “tumble dry at high heat for about 40 minutes.”
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Hang out. Once dry, hang jeans instead of stuffing them into a drawer. Hanging them “helps mimic their natural shape when worn.” Use a belt loop at the back of the waistband as a guide.
Source: Allure
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