9 creative alternatives to the business card

Part of our series on the future of Main Street

(Image credit: (Facebook.com/LuluTheBaker))

In a world with conventions, trade groups, and fierce competition for nearly every service imaginable, it's important for savvy businesses to have something extra to catch and keep a client's attention. And let's face it: The humble business card has become downright forgettable. Even putting your business' basic details on a little bit of swag isn't always enough. Pens, keychains, and the occasional beer cozy emblazoned with a business' name are so routine and dull that they almost guarantee you'll be forgotten.

This has encouraged a more creative approach among ambitious sellers. Turning your business card into an item of unique usefulness helps separate you from competitors, and makes it harder for a client to forget you. Here are some examples of clever and functional business "cards."

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Therese O'Neill

Therese O'Neill lives in Oregon and writes for The Atlantic, Mental Floss, Jezebel, and more. She is the author of New York Times bestseller Unmentionable: The Victorian Ladies Guide to Sex, Marriage and Manners. Meet her at writerthereseoneill.com.