Fear the Walking Dead: AMC's bold, gutsy step toward self-cannibalization

AMC's second zombie drama makes some smart choices. But how long can it really last?

"Fear the Walking Dead"
(Image credit: Frank Ockenfels 3/AMC)

AMC has been shameless in its efforts to capitalize on the wild success of The Walking Dead. The popularity of the smash-hit zombie series led to Talking Dead, a post-show talk show in which host Chris Hardwick invites people to come on and talk about how much they love The Walking Dead. And despite the emphatic passion of The Walking Dead's creative team — who clearly believe they have something new to offer — I suspect a similar mercenary impulse lies at the heart of AMC's decision to greenlight two seasons of Fear the Walking Dead, a new series set within the same universe, which premieres on Sunday, August 23.

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Scott Meslow is the entertainment editor for TheWeek.com. He has written about film and television at publications including The Atlantic, POLITICO Magazine, and Vulture.