Rachel Weingarten is a marketing strategist, trend analyst, and prolific writer who covers business, style, and the business of style. She's the award-winning author of three non-fiction books, a former celebrity makeup artist, a sought-after speaker, and sometimes professor. Rachel created and acted as on on-air talent for a show about female entrepreneurs on CNN Money and has appeared as an expert on MSNBC, the Today Show, and Good Morning America, among others. She has written extensively or been quoted in the AP, ABC News, Parade, The New York Times, The Guardian, The Wall Street Journal, and many more. Rachel recently launched The Evolved Foodie.