Princess cake: 'sexy' Swedish dessert has a moment

The retro layered cake is selling fast in bakeries and hip restaurants around the world

Swedish princess cake on a shelf in a bakery
Famously difficult to bake: the Swedish cake is topped with cream and covered with green marzipan
(Image credit: Nathanial Noir / Alamy)

"After nearly a century of demure European popularity", the Swedish princess cake (prinsesstårta) is suddenly "everywhere", said The Guardian.

The "dome-shaped" cake – made of neat, alternating layers of chiffon sponge, raspberry jam and vanilla custard, topped with whipped cream and a "smooth layer of green marzipan" – has gone viral, appearing in countless TikTok videos and cropping up on menus at "hip restaurants in Los Angeles and New York".

One of Sweden's "most recognisable and beloved pastries", the princess cake was invented in 1948 by recipe book author Jenny Åkerström, who cooked for the Swedish princesses, said Eater. Originally called gröntårta (green cake, after the marzipan topping), it quickly became known as prinsesstårta because it was such a favourite with the princesses. It's famously difficult to make: Mary Berry's version of the colourful layer cake appeared on "The Great British Bake Off" over a decade ago as one of the early technical challenges.

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Instead of toiling over tricky recipes, most people buy their princess cakes. The Swedish bakery chain Fabrique (which has outposts in London and New York) has been selling the dessert as an "off-menu item" for years. Now, with demand soaring, it's "re-envisioned" prinsesstårta as a rolled cake, sold in slices.

Irenie Forshaw is a features writer at The Week, covering arts, culture and travel. She began her career in journalism at Leeds University, where she wrote for the student newspaper, The Gryphon, before working at The Guardian and The New Statesman Group. Irenie then became a senior writer at Elite Traveler, where she oversaw The Experts column.