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The New England Patriots commit huge social media fail with this racist tweet

The New England Patriots commit huge social media fail with this racist tweet

In an attempt to rack up more Twitter followers, the New England Patriots yesterday promised to make a custom jersey for their millionth Twitter follower. Everything worked as planned...except that the follower had an insanely racist handle (screengrab via Mashable):

The Patriots deleted the tweet and apologized, saying their "filtering system" had failed, whatever that means.

Still: Delete your Twitter account.