America's taste for good beer is making hops way more expensive
ADAM BERRY/Getty Images
Ah, supply and demand. With America's appetite for non-watery beers on the rise — no, I'm not talking about you, weird tequila-flavored beer — the price of aroma hops has doubled in the past year, according to a Financial Times report. And as Matthew Yglesias notes over at Vox, the explosive growth of craft breweries is largely driving that trend.
But there are a few more factors at play worth spotlighting.
For one, commercial hops are predominantly grown in only a few regions — Germany and the Pacific Northwest, for the most part — so they're susceptible to weather-related shortages. For instance, bad weather in 2007 and 2008 wiped out European crops and caused a major global shortage, and thus a price spike.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
Shifting taste trends have also required growers to basically start their crops from scratch, planting new strains to meet the current demand. With pungent IPAs all the rage lately, growers had to replace varieties that once were in vogue with, say, the Centennial hops used in some of the best beers on the planet. Meaning, it's not just that craft breweries are opening too fast for hop growers to keep pace, but also that the hops brewers crave have been relatively scarce. It doesn't help that aroma hops are more fickle, and harder to grow, than the bittering hops they're replacing.
Add to that the rapid growth in D.I.Y. brewing — homebrew shop sales on average leapt 26 percent in 2012 — and you have a recipe for a major price spike. A delicious, hoppy price spike.
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Jon Terbush is an associate editor at TheWeek.com covering politics, sports, and other things he finds interesting. He has previously written for Talking Points Memo, Raw Story, and Business Insider.
-
7 drinks for every winter need possible
The Week Recommends Including a variety of base spirits and a range of temperatures
By Scott Hocker, The Week US Published
-
'We have made it a crime for most refugees to want the American dream'
Instant Opinion Opinion, comment and editorials of the day
By Anya Jaremko-Greenwold, The Week US Published
-
Was the Azerbaijan Airlines plane shot down?
Today's Big Question Multiple sources claim Russian anti-aircraft missile damaged passenger jet, leading to Christmas Day crash that killed at least 38
By Harriet Marsden, The Week UK Published
-
Nobody seems surprised Wagner's Prigozhin died under suspicious circumstances
Speed Read
By Peter Weber Published
-
Western mountain climbers allegedly left Pakistani porter to die on K2
Speed Read
By Justin Klawans Published
-
'Circular saw blades' divide controversial Rio Grande buoys installed by Texas governor
Speed Read
By Peter Weber Published
-
Los Angeles city workers stage 1-day walkout over labor conditions
Speed Read
By Justin Klawans Published
-
Mega Millions jackpot climbs to an estimated $1.55 billion
Speed Read
By Catherine Garcia Published
-
Bangladesh dealing with worst dengue fever outbreak on record
Speed Read
By Catherine Garcia Published
-
Glacial outburst flooding in Juneau destroys homes
Speed Read
By Catherine Garcia Published
-
Scotland seeking 'monster hunters' to search for fabled Loch Ness creature
Speed Read
By Justin Klawans Published