White Castle will now sell waffle breakfast sandwiches
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The fast food breakfast wars have a newcomer: On April 6, White Castle will begin selling its very own waffle breakfast sandwich. After Taco Bell rolled out its Waffle Taco, it was only only a matter of time before the purveyor of tiny, square hamburgers entered the ring.
According to White Castle's official Facebook page, the waffle sandwich will come in three varieties: sausage, egg and cheese; chicken and waffles; and bacon, egg and cheese. Prices will range from $2.19 to $2.69 per sandwich, and the waffles are allegedly imported from an undisclosed bakery in Belgium.
The sausage and bacon varieties will only be served during breakfast hours until 10:30 a.m., but the "chicken and waffles" sandwich will be served all day. This will likely give White Castle a distinct advantage over McDonalds' notoriously restrictive breakfast hours.
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"This is actually a bit of gourmet for White Castle," said Jamie Richardson, spokesperson for White Castle, Inc. Looks like your morning is about to get a lot more delicious.
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Meghan DeMaria is a staff writer at TheWeek.com. She has previously worked for USA Today and Marie Claire.
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