HBO Now has launched.
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Cord-cutters, rejoice: You can officially start using HBO Now and stop using your ex-boyfriend's mother's cousin's HBO Go login.

The service costs $14.99 a month and is available for Apple TV users and those who use Cablevision's Optimum Internet service. HBO Now will offer access to all of HBO's shows, including Game of Thrones and Veep, which premiere this Sunday night.

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Meghan DeMaria

Meghan DeMaria is a staff writer at TheWeek.com. She has previously worked for USA Today and Marie Claire.