Nike gives an inspirational shout-out to all the last-place marathoners out there


Let's be honest: Running 26.2 miles is kind of insane. Yet hundreds of thousands of amateur runners sign up for this masochistic test of endurance.
If you are one of these nuts, congratulations! You're in for a world of mental and physical exhaustion. You'll want to stop. You'll want to cry. You'll want to poop or vomit, or both (don't wait on those). You'll want to lie down and never, ever get up again. And yet, if you just put one foot in front of the other, I promise you, you will finish and it will be awesome.
You won't win, that's for sure. You may not even crack the top 10,000. But, as Nike so beautifully puts it (with the help of Aretha Franklin's "Every Little Bit Hurts") in this 1-minute commercial, once you cross that finish line, you are officially a marathon runner. Watch the aptly titled "Last" and go run your heart out. Lauren Hansen
The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Lauren Hansen produces The Week’s podcasts and videos and edits the photo blog, Captured. She also manages the production of the magazine's iPad app. A graduate of Kenyon College and Northwestern University, she previously worked at the BBC and Frontline. She knows a thing or two about pretty pictures and cute puppies, both of which she tweets about @mylaurenhansen.
-
Is New York City mayoral candidate Zohran Mamdani’s plan for free buses realistic?
Talking Points A transit innovation or a costly mistake
-
5 side hustle ideas to supplement your budget
the explainer Almost two-thirds of Americans are looking to get a second job in the next year
-
DOJ indicts John Bolton over classified files
Speed Read Continuing the trend of going after his political enemies, Trump prosecutes his former national security adviser
-
Hungary’s Krasznahorkai wins Nobel for literature
Speed Read László Krasznahorkai is the author of acclaimed novels like ‘The Melancholy of Resistance’ and ‘Satantango’
-
Primatologist Jane Goodall dies at 91
Speed Read She rose to fame following her groundbreaking field research with chimpanzees
-
Florida erases rainbow crosswalk at Pulse nightclub
Speed Read The colorful crosswalk was outside the former LGBTQ nightclub where 49 people were killed in a 2016 shooting
-
Trump says Smithsonian too focused on slavery's ills
Speed Read The president would prefer the museum to highlight 'success,' 'brightness' and 'the future'
-
Trump to host Kennedy Honors for Kiss, Stallone
Speed Read Actor Sylvester Stallone and the glam-rock band Kiss were among those named as this year's inductees
-
White House seeks to bend Smithsonian to Trump's view
Speed Read The Smithsonian Institution's 21 museums are under review to ensure their content aligns with the president's interpretation of American history
-
Charlamagne Tha God irks Trump with Epstein talk
Speed Read The radio host said the Jeffrey Epstein scandal could help 'traditional conservatives' take back the Republican Party
-
CBS cancels Colbert's 'Late Show'
Speed Read 'The Late Show with Stephen Colbert' is ending next year