Rapper Young Thug is riding a horse around Atlanta to announce his tour

Young Thug
(Image credit: Paras Griffin/Getty Images for Tidal)

Young Thug, the prolific rapper perhaps best known for his affinity for women's Ugg boots and being almost entirely unintelligible, is doing what musicians do and going on tour. But, rather than issue a standard press release or tweet the show schedule to his almost-a-million followers, Thug decided to hop on the back of a horse and trot around (er, stand in front of) Plaza Theatre in the heart of his native Atlanta to really get the word out there.

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Stephanie Talmadge

Stephanie is an editorial assistant at TheWeek.com. She has previously worked for USA Today and Modern Luxury Media.