Donald Trump launches the 'Trump-Pence Women's Empowerment Tour'

Am enthusiastic supporter meets Donald Trump
(Image credit: Mark Wallheiser/Getty Images)

Hillary Clinton has a double-digit lead over Donald Trump among female voters, and the Republican candidate has decided to take action. His new women's outreach initiative is called the "Trump-Pence Women's Empowerment Tour," because there's nothing that makes ladies feel more powerful than road trips named after elderly men.

Trump himself is not playing a major role in the tour, which will instead feature six women with varying ties to his campaign: Trump's daughter-in-law, Lara Trump; spokeswoman Katrina Pierson; former Apprentice contestant Omarosa Manigault; Eric Trump Foundation Vice President Lynne Patton; and sister social media personalities Diamond and Silk.

Their goal: To demonstrate just how not racist and sexist Donald Trump really is. "If you look at the make-up of our tour, we have a very diverse group here, the majority of ladies are African-American," said Lara Trump. "It speaks to who Donald Trump is, these are all women he's touched in very different ways."

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The tour follows Trump's recent minority outreach efforts, including a visit to Detroit, which seem to have had no meaningful effect on his poll numbers among minority voters.

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Bonnie Kristian

Bonnie Kristian was a deputy editor and acting editor-in-chief of TheWeek.com. She is a columnist at Christianity Today and author of Untrustworthy: The Knowledge Crisis Breaking Our Brains, Polluting Our Politics, and Corrupting Christian Community (forthcoming 2022) and A Flexible Faith: Rethinking What It Means to Follow Jesus Today (2018). Her writing has also appeared at Time Magazine, CNN, USA Today, Newsweek, the Los Angeles Times, and The American Conservative, among other outlets.