Good day, bad day: May 10, 2012
JC Penney's brand gets an unexpected boost, while a Florida teacher is in trouble for shaming students — and more winners and losers of today's news cycle

GOOD DAY FOR:
Reverse psychology
New research finds that protests against JC Penney ads featuring lesbian moms and their children have actually bolstered customers' opinion of the brand. [Business Insider]
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Sleeping with the fishes
A contracting firm releases its plans for a super-luxurious underwater hotel in Dubai. [The Daily What]
Immediate payoffs
The Obama campaign raises $1 million in the first 90 minutes after the president publicly endorses gay marriage. [BuzzFeed]
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BAD DAY FOR:
Blemishing the historical record
A Ferrari leaves skid marks on a 600-year-old wall in China while performing a publicity stunt atop the Ming Dynasty-era monument. [TIME]
Freedom-referencing milestones
New York's One World Trade Center may not reach its planned (and symbolic) height of 1,776 feet thanks to a decision to eliminate the cladding that would have surrounded its mast. [Gothamist]
Treating class clowns like dogs
A Florida high school teacher is in hot water for forcing misbehaving students to wear a bulky plastic collar called "the cone of shame."[Opposing Views]
For more winners and losers see: Good day, bad day: May 9, 2012
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‘The problem isn’t solved by simply swapping out the faces on screen’
Instant Opinion Opinion, comment and editorials of the day
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3 officers killed in Pennsylvania shooting
Speed Read Police did not share the identities of the officers or the slain suspect, nor the motive or the focus of the still-active investigation
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Fed cuts interest rates a quarter point
Speed Read ‘The cut suggests a broader shift toward concern about cracks forming in the job market’