Why replacing the bus with Uber is actually pretty smart

What if ride-sharing apps become an alternative to public transit? Some cities are beginning to experiment.

How about subsidized Uber rides, instead?
(Image credit: iStock)

When people talk about Uber and Lyft, it's usually as an alternative to taxi companies. But what if ride-sharing apps become an alternative to public transit?

On Monday, Bloomberg ran a story about a Florida county whose voters rejected a plan in 2014 to increase local taxes to fund more buses and a light rail system. Two neighborhoods, including a dense working class one, complained they'd be stranded without those projects. So the Pinellas Suncoast Transit Authority (PSTA) came up with an unusual pilot program: Earlier this year, they started subsidizing Uber rides from those communities. Residents got 50 percent of their ride paid for by the PTSA — as long as it stayed under $3 — to get them to places where they could connect with pre-existing public transit. "The PSTA declined to give statistics about its ridership," Bloomberg reported, "other than to describe it as a success."

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Jeff Spross

Jeff Spross was the economics and business correspondent at TheWeek.com. He was previously a reporter at ThinkProgress.