How Facebook knows if you're going to break up before you do

It's really pretty elementary

Couple on computer
(Image credit: (Thinkstock))

If your relationship is Facebook official and you're still getting ads for JDate and Plenty of Fish in your news feed, the social networking site may have realized something you haven't: You and your significant other are headed for Heartbreak Hotel.

A new paper co-authored by Cornell University computer scientist Jon Kleinberg and Facebook engineer Lars Backstrom suggests Facebook data can not only predict whom you're in a relationship with, but if the relationship will go kaput.

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Emily Shire is chief researcher for The Week magazine. She has written about pop culture, religion, and women and gender issues at publications including Slate, The Forward, and Jewcy.