Feature

For those who have everything: Scratch-n-Sniff jeans

Men who are too lazy to wash their pants regularly can put away the Febreze.

Men who are too lazy to wash their pants regularly can put away the Febreze. A line of raspberry-scented Scratch-n-Sniff jeans has just been introduced by Montreal-based Naked & Famous Denim. The manufacturer achieves this unlikely effect by baking a coating of scent-filled micro­capsules into the fabric, which can apparently be laundered at least five times before the magic fades. A year ago, these “mad hatters of the boutique jean world” released glow-in-the-dark jeans. There’s no word from them yet if other scents—or a women’s line—will eventually be available.

$151, nakedandfamousdenim.com
Source: Discovery.com

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