Apple's dividend: The best way to spend its cash surplus?

The iPad maker is finally offering shareholders a dividend — something the late Steve Jobs refused to do. What makes it a good idea now?

Apple CEO Tim Cook
(Image credit: Kevork Djansezian/Getty Images)

Apple won cheers from investors on Monday when it announced that it would use part of its $98 billion U.S. cash hoard — a record for a public company — to dole out dividends to its shareholders for the first time. The company will spend $35 billion sending its investors $2.65 a share quarterly over the next three years, and it will spend another $10 billion buying back 2 percent of the company's stock, which also helps investors by making each share they own more valuable. But with iPad and iPhone competitors nipping at Apple's heels, is this the smartest use of Apple's stockpiled cash?

This is a waste of money: Apple's "$10 billion annual dividend, to begin this summer, is dumb," says William Baldwin at Forbes. Shareholders are only going to get "clobbered by taxes" — the 15 percent rate on dividends is set to triple next year. That's why "crafty bosses like Steve Jobs and Warren Buffett" use share buybacks exclusively to share the wealth. The only reason to give in and send out dividends is because "the mob wants it.

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