Halloween 2010: By the numbers

We're spending more on Halloween this year, and more of you are dressing up your pets... plus other Halloween facts and figures

On average Americans will spend $20 on candy this Halloween.
(Image credit: CC BY: Juushika Redgrave)

The National Retail Federation has already declared Halloween 2010 a success, with trick-or-treaters and party-goers shelling out more on costumes, candy, and decorations than they did last year. "People are expected to embrace Halloween with even more enthusiasm," says NRF chief executive Matt Shay. How much enthusiasm? Here are the numbers:

$66.28

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