The List

Top 5 'Tiger Woods Nike ad' parodies

Tiger is scolded by his dead-father's voice in Nike's polarizing ad. Now, video jokesters are admonishing Tiger, too — in 5 different ways

As the sex-scandal-plagued Tiger Woods stares sadly into the camera, an archival voice-over by his late-father seems to scold him. This "creepy and cynical" new Nike ad — an immediate viral phenomenon — does what Nike needed it to do, says AdWeek critic Barbara Lipford: "As the corporate parent," Nike couldn't admonish him. "They needed his real parent....[now] the church of the holy swoosh is giving him absolution." Naturally, internet parodists have stepped in to admonish Tiger on YouTube, demonstrating five classic ways to parody a TV commercial:

1. Change the voiceoverWeb tricksters have replaced the eerie voice of Earl Woods  with Homer Simpson, Morgan Freeman, and even a recording of Woods himself asking one of his mistresses to delete her name from her voicemail. But our favorite was an extract from a Disney movie with a similar theme of parental disapproval:

2. Change the soundtrackOther parodists dispensed with the voiceover completely, replacing it with music samples like this soundtrack from a Calvin Klein commercial. Here's a taste of Tiger set to an oddly fitting 1980s pop hit that changes the feel of the ad completely.

3. Repurpose other internet memesVideo parodists, insular bunch, often feel compelled to reference other, earlier memes. That's why variations of the Tiger ad "quote" Rick "Rickrolled" Astley's Never Gonna Give You Up, the soundtrack of Hitler losing his temper, and — as shown here — the soundtrack from David After Dentist, a popular YouTube video:

4. Edit the footageMore ambitious manipulatists have toyed with the video footage itself. In this version, an angry (and well equipped) mother reacts to Tiger's infidelities in a far more direct fashion:

5. Spend a lot of money to create your own versionWhile most internet parodists lack the budget to refilm the ad completely, mainstream humorists from radio personalities to late night talkshow hosts have all had a go. This "Saturday Night Live" version cuts right to the heart of the major criticism being levelled at Woods:

Recommended

Major League Baseball owners vote to lock out players
MLB
Strike 1

Major League Baseball owners vote to lock out players

Raiders trump Cowboys 36-33
The Raiders' Daniel Carlson.
turkey bowl

Raiders trump Cowboys 36-33

California deaf football team has undefeated season: 'We're showing the world we can play'
A football on a field.
fired up

California deaf football team has undefeated season: 'We're showing the world we can play'

LeBron James, Isaiah Stewart suspended after altercation
LeBron James.
consequences

LeBron James, Isaiah Stewart suspended after altercation

Most Popular

Police reportedly seize hard drives from Marilyn Manson's home
Marilyn Manson
raid

Police reportedly seize hard drives from Marilyn Manson's home

Tiger Woods opens up about 'tough' recovery after car accident
Tiger Woods
'long way to go'

Tiger Woods opens up about 'tough' recovery after car accident

7 cartoons about Thanksgiving inflation
Political Cartoon.
Feature

7 cartoons about Thanksgiving inflation