During his 35 years at Jaguar Land Rover – including the last three as CEO – Adrian Mardell has been "largely successful", said Jordan Valinsky on CNN.
In January, JLR reported its "ninth consecutive profitable quarter"; in May, it celebrated its strongest annual profits in a decade. But this aspect of his legacy may be forever overshadowed by the PR disaster of Jaguar's "refreshed brand identity".
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For the first time since it bought JLR in 2008, Tata has tapped one of its own executives – finance chief, P.B. Balaji – to take the JLR wheel "in a move that increases the Indian owner's influence over the UK luxury-car maker".
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