Carnivore diet: why people are eating only meat

'Meatfluencers' are taking social media by storm but experts warn meat-only diets have health consequences

Piece of meat cooking in a frying pan surrounded by butter
Meatfluencers eat only animal products, such as steak and butter, claiming it gives them a whole range of health benefits
(Image credit: Westend61 / Getty Images)

It's social media's latest beef – can you survive on the carnivore diet? And more importantly, should you?

"Meatfluencers" have taken to TikTok to share their love for the meat-only regime, in which they eat only animal products, including some dairy, while excluding fruit, vegetables, nuts and grains. True adherents drink nothing but water, too. It is an extreme form of the ketogenic (keto) diet, which forces the body to burn body fat for energy rather than carbohydrates.

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Elizabeth Carr-Ellis is a freelance journalist and was previously the UK website's Production Editor. She has also held senior roles at The Scotsman, Sunday Herald and Hello!. As well as her writing, she is the creator and co-founder of the Pausitivity #KnowYourMenopause campaign and has appeared on national and international media discussing women's healthcare.