Is craft mead the new craft beer?

Craft beer is no longer associated solely with brew snobs and bearded Brooklynites, as the booming industry has increasingly carved out a larger share of the American beer market over the past decade. Now, an even more esoteric alcoholic beverage is hoping to follow suit: mead.

Yes, the medieval beverage made from fermented honey is eyeing its own revival amid a broader foodie movement in the booze business. The craft mead industry enjoyed 130 percent growth in sales from 2012 to 2013, the American Mead Makers Association said in a recent report, making mead the "smallest but fastest growing segment of the entire U.S. alcohol business."

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Jon Terbush

Jon Terbush is an associate editor at TheWeek.com covering politics, sports, and other things he finds interesting. He has previously written for Talking Points Memo, Raw Story, and Business Insider.