Willie Nelson is rolling out his own brand of pot


Just in time for 4/20, music legend Willie Nelson is getting in the legal pot game. A marijuana legalization activist and outspoken lover of the bud, Nelson announced plans for his own brand of cannabis, Willie's Reserve, in a statement Monday. Willie's Reserve will be grown and sold in Colorado and Washington, the two states where recreational marijuana is legal, and Nelson said he intends to make it "the best on the market."
Nelson is far from the first celebrity to dive in to the cannabusiness — Snoop Dogg has his own line of branded vaporizers, and Bob Marley has his own posthumous brand of natural marijuana and pot paraphenalia.
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Samantha Rollins is TheWeek.com's news editor. She has previously worked for The New York Times and TIME and is a graduate of Northwestern University's Medill School of Journalism.
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