Bob Marley is getting his own marijuana brand
Pot is going corporate, and Bob Marley, the reggae music legend and idol of college stoners everywhere, is set to be the face of the first global marijuana brand.
The Marley estate has partnered with private equity firm Privateer Holdings to introduce Marley Natural to the world. The company will offer "premium Jamaican cannabis strains," as well as pot paraphernalia and cannabis- and hemp-infused lotions to anyone who lives in one of the four states where marijuana is legal or who is a legal user of medical marijuana.
The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
Join more than 350,000 subscribers and keep yourself informed with a selection of The Week’s most interesting, enlightening and entertaining stories - plus daily puzzles.
Join more than 350,000 subscribers and keep yourself informed with a selection of The Week’s most interesting, enlightening and entertaining stories - plus daily puzzles.
