Forget the endless hunt for a shampoo that's just right for you. Function of Beauty, a company founded by two MIT graduates, is specializing in bespoke shampoos and conditioners (from $26) formulated according to a proprietary algorithm and mixed by a custom-built robot, said Christina Ohly Evans at Financial Times. The online ordering process is simple: Select your hair type (straight, curly, etc.), thickness, and moisture level; name your goals and let the company's computer work out a cocktail of natural ingredients to be bottled and shipped to you. Slight tweaks are easy for subsequent orders, and seasonal adjustments to your formula are expected.
The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
-
5 chilling cartoons about increasing ICE aggressionCartoons Artists take on respect for the law, the Fourth Amendment, and more
-
Political cartoons for January 24Cartoons Saturday's political cartoons include 3D chess, political distractions, and more
-
Ryanair/SpaceX: could Musk really buy the airline?Talking Point Irish budget carrier has become embroiled in unlikely feud with the world’s wealthiest man
-
‘One Battle After Another’ wins Critics Choice honorsSpeed Read Paul Thomas Anderson’s latest film, which stars Leonardo DiCaprio, won best picture at the 31st Critics Choice Awards
-
Son arrested over killing of Rob and Michele ReinerSpeed Read Nick, the 32-year-old son of Hollywood director Rob Reiner, has been booked for the murder of his parents
-
Rob Reiner, wife dead in ‘apparent homicide’speed read The Reiners, found in their Los Angeles home, ‘had injuries consistent with being stabbed’
-
Hungary’s Krasznahorkai wins Nobel for literatureSpeed Read László Krasznahorkai is the author of acclaimed novels like ‘The Melancholy of Resistance’ and ‘Satantango’
-
Primatologist Jane Goodall dies at 91Speed Read She rose to fame following her groundbreaking field research with chimpanzees
-
Florida erases rainbow crosswalk at Pulse nightclubSpeed Read The colorful crosswalk was outside the former LGBTQ nightclub where 49 people were killed in a 2016 shooting
-
Trump says Smithsonian too focused on slavery's illsSpeed Read The president would prefer the museum to highlight 'success,' 'brightness' and 'the future'
-
Trump to host Kennedy Honors for Kiss, StalloneSpeed Read Actor Sylvester Stallone and the glam-rock band Kiss were among those named as this year's inductees
